Hip Hop Super Heroes

Weapon X to the Z, Notorious T.H.I.N.G. & Lil’ Storm by SmugOne

Part of the Alter Ego Exhibition comic book inspired art show.


More please.

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This post is courtesy of Kiss My Black Ads

Jordan Brand // Rise Above Truck

This truck yields for no one! After Nike Football’s MRAP-inspired promotional vehicle and its Transformer Mobile Retail Store, Jordan Brand will be introducing a new addition to its vehicle fleet – the Rise Above Truck. Covered in matte black motif along with an oversized Jumpman logo, the Truck is quipped with outdoor speakers and lights for those quick pick-up games. On board are also measuring instruments, including a vertical jump sensor, as well as countless pairs of Jordan Super.Fly.  The Jordan Brand – Rise Above Truck will be making stops at basketball venues cross country this summer. To follow its movement, simply sign up for Jordan Brand Twitter profile at @jumpman23.

Via


Read more at: http://kissmyblackads.blogspot.com/2012/07/jordan-brand-rise-above-truck.html

Inside That Ad's Favorite "Ads" from the 2012 Cannes Lions Festival

Here are a few of Inside That Ad's favorite ads from this year's Cannes Lions festival. The featured ads below were among the top print ads—the Grand Prix and gold winners from the Press Lions contest. Once, again in this post I only display four ads and the agencies that created them—staying true to Inside That Ad's mission.

Agency: JWT, Shanghai, China

Client: Maxam, A Chinese toothpaste Brand

Copy on Ad: Don't let germs settle down

 

Agency: JWT, Shanghai, China

Client: Maxam, A Chinese toothpaste Brand

Copy on Ad: Don't let germs settle down

Note: The second shows more detail in the ancient ruins created on this tooth.

Agency: BBH, London

Client: Axe

Agencies: Fabrica, Treviso, Italy, and 72andSunny, Amsterdam

Client: United Colors of Beneton

Campaign: "Unhate"

I hope you enjoyed some of my favorite ads

You can read and see more about these ads at: http://www.adweek.com/news/advertising-branding/worlds-best-print-ads-2011-12-141661

Best,
-A.B.

ADversaries: Bracket styled ad fight

Description:

Who's the all-time greatest creative man or woman in advertising? Your vote decides in this sweet 16 tournament to determine the Creative King or Queen of Advertising.

Check it out here.

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To Read more go to: http://kissmyblackads.blogspot.com/2012/06/adversaries-bracket-styled-ad-fight.html

Inside Those Tennis Ads

On the eve of the Wimbledon mens final I thought I would share with you some tennis ads that are considered to be some of the "most viral" spots on the net.

In a 2008 Nike tennis ad campaign, Rhys Darby from Flight of the Conchords teaches Roger Federer about the secrets of playing a magical air guitar. It turns out Federer was better then expected.

The second Nike spot with Federer and Rhys Darby, this one shows an outstanding display of tennis and house crashing.

As you all know, Nike's ad agency is Wieden + Kennedy.

Best,
-Abdallah

MAARWAN YOUHNIS ADVERTISING PARODY SERIES

The Maarwan Youhnis advertising parody series takes a clever jab at popular companies by remixing their logos with that of other easily recognizable ones.

Using Apple, Louis Vuitton, Red Bull, Blackberry and McDonald’s, the artist compiled several fake campaigns using each company’s claim to fame against them in a satirical manner.

Red Bull, for example, is chastised for not actually giving its customers wings that allow them to fly. Youhnis’s rendition of an advertisement for the company shows a woman falling onto a car after unsuccessfully attempting to fly when drinking the energy drink.

Louis Vuitton is mocked for its extremely high price point through the artist’s creation of faux toilet paper baring the brand’s logo and eluding that the fact that the brand’s customers can wipe their behinds with luxury.

You can read more at: http://www.trendhunter.com/trends/maarwan-youhnis-advertising-parody-series#!/photos/156988/1

I tried to find more information on Maarwan Youhnis but couldn't get anything else besides circling back around to the article already referenced, can anybody else add anything?

Prices Sent to Orbitz for Mac Users

Did you know that Orbitz Worldwide has discovered the Apple Mac users spend as much as 30% more a night on hotels, according to our friends at Campaign Outsider. To that end the travel company is showing them more expensive travel options then those shown to their Windows PC counterparts.

This effort by Orbitz demonstrates how tracking people’s online activities will generate tons of useful information to marketers in their quest to capture the consumers’ attention and of course their dollars. Now, also according to Campaign Outsider Orbitz isn’t showing the 2 groups different prices on hotels, but it tends to show Mac heads higher prices.

As technology and cookie tracking become more sophisticated this sort of targeted salesmanship will become more commonplace. I believe technology will eventually enable marketers to advertise to every single consumer individually. 

Anyway, thanks guys! Finally, please do me a favor and subscribe to by blog via the follow widget on your right, subscribe by email and if you are on any of the social media sites listed (also on the right) please connect and be social with Inside That Ad.

Best,

-A.B.

Empower Network: Is it a scam?

What’s the verdict on the Empower Network? I put together the video above to try to start a conversation about the network, is it just another online marketing scam or is it a legitimate online business opportunity? I want a constructive debate in the comment section below this post.

The reason, I am considering posting some of Inside That Ad’s articles after joining the Empower Network. If I joined, I’d probably sign up for the $100 product right off the bat. A friend of mine told me that staying on the $25 level would be profitable, what do you guys think? Is it a scam or a legitimate online business opportunity?

Anyway, thanks guys! Finally, please do me a favor and subscribe to by blog via the follow widget on your right, subscribe by email and if you are on any of the social media sites listed (also on the right) please connect and be social with Inside That Ad.

Best,

-A.B.

Inside That Ad Gets Business Cards!

Last Thursday, June 21, Inside That Ad’s business cards arrived in the mail. Please admire my friends' photography skills displayed above. At first glance I liked them but then I noticed that the logo sat on its own layer on top of the black background of the card. I know, you can’t tell from the picture but the imperfection is there.

A few details on how I created the cards:

1. The design I did myself using Adobe Illustrator and Photoshop.
2. I used a template provided by moo.com to know exactly how and where to place the content for rounded corner business cards. 
3. I uploaded the design to moo.com and ordered 50 social media business cards.
4. My error, I should have uploaded the design for the back of the card without a background color. The background color could have been selected from the site’s card creator wizard anyway.

The good thing is that the error is not that bad and it serves as a learning tool for my next design.

Anyway, thanks guys! Finally, please do me a favor and subscribe to by blog via the follow widget on your right, subscribe by email and if you are on any of the social media sites listed (also on the right) please connect and be social with Inside That Ad.

Best,
-A.B.

A Fiat Seduction

So, does anyone know if the spot for Fiat above is actually a preamble for a porno? I realize that sex sells, but can you be anymore obvious? The spot does try to tell a story about a man lusting after the Abarath, to the extent that he actually visualizes the beautiful Catrinel Menghia. She does a great job of acting the role of the temporarily angry, Italian woman. By the way, Menghia is actually Romanian. 

The element that I think really saves the spot is the one sided Italian conversation between the two characters.  A rough translation of the conversation is as follows:

“What are you looking at? Uh? What are you looking at? (slap) Are you undressing me with your eyes? Poor guy… you can’t help it? Is your heart beating? Is your head spinning? Do you feel lost thinking that I could be yours forever?”

The translation is courtesy of http://www.fiat500abarth.us/.

Don’t get me wrong, I like the spot but the sexual innuendo comes on a little to strong for my taste. I should note that this spot's initially aired during the Super Bowl so it must have tested well for the agency. 

This is one of those spots that the viewer remembers the commercial but not necessarily the product it was advertising. What do you guys think?

The agency behind this spot is The Richards Group out of Dallas.

Best,

-A.B.

Inside That Ad’s Favorite 2012 Super Bowl Commercials

I know that this post is 13 days overdue, but better late then never, right? Every advertising blog has to discuss the commercials of the biggest advertising event of the year, the Super Bowl. Those of us who were faithful to Patriot Nation had hoped that advertisers would have a better night. But unfortunately only a few advertisers produced anything of note, all the rest should have kept their checkbooks in their pockets. So without further ado, here are ITA’s favorite Super Bowl spots.

Note: I only discuss a few spots because there only a few spots that I feel are worthy of a discussion.

The Tease - Oikos Yogurt

This spot for Oikos Greek Yogurt features John Stamos being head butted by his gorgeous girlfriend over her special yogurt. Note to guys – don’t stand between a lady and her Oikos.

Agency: Poptent, Y&R

Sling Baby – Doritos

This spot involves a baby, a slingshot and a wheelchair bound granny taking the last bag Doritos from the antagonist “older kids.” This spot was created via Crash the Super Bowl contest run by Doritos.

Agency: In-house

Rescue Dog – Bud Light

This dog fetches Bud Light on command by saying “Here, we go.” He races to fetch a Bud Light for the person who gave the command.

Agency: McGarryBowen

Voice Combat – The Voice

Betty White shares some of her “Golden Talents” for the above promo for The Voice.


Agency: In-house

Best,
-A.B.

Inside That Ad Business Cards

Hello World,

Inside That Ad Business Card, what do you guys think?

Leave your comments below!


Best,
-A.B.

Inside That Ad Presents its Top 10 Ads of 2011

It is finally here! Inside That Ad’s top 10 ads for 2011. I realize that it is almost the end of January 2012 but it took me a while to create the list. I also needed to plan out how to display the ads a bit more then usual because there are 10 of them and the list begins in descending order.


10. Weetabix Cereal - Street Dancing


The spot above features dancing phenomenon, Arizona Snow street dancing her way through a sophisticated routine in her bedroom. The routine along with the dancing bears will blow your mind. Arizona is reportedly only 9-years old. But from what I can see she could hold her own against any seasoned, pro dancer.

Read the rest of the list after the jump.

Technorati Claim

Here is my Technorati blog claim token number 26RWN2BTZXUN.

Best,

-A.B.