Showing posts with label out of home. Show all posts
Showing posts with label out of home. Show all posts

Saturday, September 22, 2012

Dexter Is Back


Who else is excited about the return of Dexter on Sunday, September 30, 2012? I know I am. At the end of last season Debra, Dexter's sister caught him stabbing his victim in the middle of the chest. I happen to capture this image while riding on Access Paratransit in L.A.

The image has the van's radio antenna going right through the image. It seemed appropriate to welcome back the dark passenger for a new season, being as cutting people in half, well pieces is what he does.

Does anyone else think this might be the end of Dexter? The reason I say that is because of the cut on his left cheek. By the way, this is known as "Out of Home" advertising. The promo was on the back of a metro bus.

Best,
-A.B.

Sunday, July 15, 2012

Jordan Brand // Rise Above Truck










This truck yields for no one! After Nike Football’s MRAP-inspired promotional vehicle and its Transformer Mobile Retail StoreJordan Brand will be introducing a new addition to its vehicle fleet – the Rise Above Truck. Covered in matte black motif along with an oversized Jumpman logo, the Truck is quipped with outdoor speakers and lights for those quick pick-up games. On board are also measuring instruments, including a vertical jump sensor, as well as countless pairs of Jordan Super.Fly.  The Jordan Brand – Rise Above Truck will be making stops at basketball venues cross country this summer. To follow its movement, simply sign up for Jordan Brand Twitter profile at @jumpman23.

Wednesday, April 22, 2009

Ads in Private Parts



The ad above appeared on another advertising blog around the 16th of this month but I thought the execution was so unique I had to discuss it in my own blog. The image above would be considered out-of-home advertising. The sponsor for this ad was Silk Soft. The message that Soft Silk was trying to communicate is that their tissue is 100% recycled.

I’m not sure if recycled toilet paper is such a good thing. I’ve heard that Starbucks recycles cups and if you do a DNA test on a recycled used cup, you will more then likely find the DNA of more then just the last user.

Obviously, this promotional effort was intended to have a small amount of shock value to it. I wonder how receptive the public in Denmark was to seeing these in public restrooms? I know that Denmark and other European countries are a lot more open minded when it comes to displaying the human body in a public forum.

The Ad agency responsible for this promotion is By Far, Denmark. I can’t seem to get to a working agency site. I will try again a bit later on in the week.

But I mean come on, what’s next a tampon-dispensing (you fill in the rest).

Best,
A.B.

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