Wednesday, June 24, 2009

BK Blowing Away


First let me say, the ad above is not a CP+B production, according to Adfreak it came out of Singapore on behalf of Burger King. The copy for this ad, if you can believe it is “Fill your desire for something long, juicy and flame-grilled.” First, I can’t believe this ad didn’t get censored to hell especially in a conservative country like Singapore, don’t they give you 20 years for being in possession of a single marijuana joint or something like that?

Second, the ad is by far the most overtly suggestive ad I have ever seen. I am curious to know how the general public responded to it. Do you guys think the product itself did well in terms of actual sales? Also, can you believe that a seven inch burger actually exists?

Best,
A.B.

1 comment:

WatchTheFlows said...

It's hard to believe that's a real ad! If the image wasn't suggestive enough, the huge "BLOW" right beneath it certainly makes the underlying message clear.

Interesting how the female isn't portrayed as someone enjoying a sandwich but as an emotionless receptacle for the incoming object.

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