Tuesday, February 17, 2009
Good VS Evil
I saw the commercial above on my YouTube landing page and I liked it so I thought I'd share. It's a Nike spot with famous soccer players facing off against demons in a soccer match. I believe its simply a brand awareness spot. I know what your thinking, who is not aware of the Nike brand right? But really what are they promoting in that spot besides the Nike brand name?
I really liked the creative execution, partly because I am a huge soccer fan but also because sport can teach a lot about life's challenges. Evil can be the obstacles you overcome, no?
Anyway, the ad agency is Wieden+Kennedy, I believe.