Showing posts with label DraftFCB. Show all posts
Showing posts with label DraftFCB. Show all posts

Saturday, June 16, 2012

DFCB Plays Spy on its Own. Wait, What?



Sure, we will have our own reporters at Cannes, and since yours truly will try to avoid that mess back here in NYC, let us tell you about something called “Agency Peephole” from Draftfcb San Francisco. We don’t know whether to be interested, flattered, or pissed the fuck off, but what is this, some preemptive strike? Alright, we’ll catch our breath, calm down and let you know that this is an app that lets you shake, swipe, flip, smack and rub down your iPhone to access Instagram photos tagged #agencypeephole from the event. FYI, this comes to us from Draft’s San Francisco office as well as UDC Interactive, but don’t worry, our eyes are on you.

Wednesday, September 28, 2011

The Man Card



The commercial above pokes fun at the cultural idea that women go to the bathroom in pairs, sometimes even in a group. The spot above uses men as the point of comic relief.

A man (named Phil) has his man card in jeopardy when his friends point out that he already has two strikes against him for actions deemed unmanly. Phil’s first strike was asking a buddy to join him in the bathroom. Yes, in our culture going to the restroom in groups is considered to be a "girl thing," though I do have to question why any guy would express nervousness at going to a public bathroom? His second strike, not drinking a Miller Lite of course.

I believe the ad agency is DraftFCB.

 Best,
-A.B.

Thursday, October 14, 2010

Chalupas and Yankees



For the life of me, I can’t find out for sure who the ad agency behind the Taco Bell/ Yankees spot shown above is. I think it’s either TBWA Chiat/Day or DraftFCB but again I am not sure. If anyone knows for sure please leave a comment below. If you’ve watched any preseason baseball on TV then I’m sure you have all seen it at least once.

The whole idea behind the spot is that they use a baseball metaphor to present the joke behind the spot. In the spot the rookie can’t finish the job of eating the whole Chalupa so the manager (Joe Girardi) pulls the rookie out and brings in veteran pitcher Mariano Rivera to finish the job.

Does the spot make you guys wonder why these two wealthy Yankees need to be making Taco Bell commercial appearances? But I guess, make your money while you can, right?

Best,
-A.B.

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